NT Programmatic platform combines the latest technologies in advertising, which allows us to manage the full cycle of media buying – from market research and media planning to CRM data activation, strategy optimization across different KPIs, and in-depth data analysis.
USING THE POWER OF PROGRAMMATIC FOR EFFECTIVE MEDIA BUYING
OPTIMIZATION ACROSS DIFFERENT KPIS
Optimization across different KPI's
Throughout an advertising campaign, algorithm automation and capabilities of RTB optimization allow us to avoid stagnation periods and achieve all the KPIs planned.
Unified cross-channel management
Programmatic offers an opportunity to integrate multiple digital-channels management, which contributes to effective budget allocation, ROI, LTV, and other metrics improvement.
Expanded Analytics For Performance Identification
The deep expertise of metric data on online activities allows for trends identification, directions, and optimization methods.
Complex targets and predicts
One of the advantages of the Programmatic platform is the exact targeting setting for users identification and subsequent forming of taxonomic categories.