Resources

Recommendations on advertising creatives creation
Recommendations on Designing Creatives for Advertising
Today more advertisers understand that experiments work. So you should know how to create and design creatives that will attract attention to your product or brand.
Brand Lift: Measuring the efficiency of brand advertising
Brand Lift: Measuring the efficiency of brand advertising
So, you’ve invested a substantial sum of money in your advertising campaign to increase your brand recognition, and now you want to know whether the campaign succeeded - ask your audience with Brand Lift.