Resources

Digital Insights: Spain
Digital Insights: Spain
You probably know that digital insights are a vital part of any advertising campaign. That WP will help you to stay on top with up-to-date information about the primary devices Spaniards use, their consumer behavior, main preferences, and, in general, the future of online shopping in this country.
Digital Insights: Saudi Arabia
Digital Insights: Saudi Arabia
Here is your opportunity to discover special features of consumer behavior in Saudi Arabia. These digital insights are a key part of a successful advertising campaign as they include exclusive information on Saudis’ buying behavior, their preferences in social media, changes in e-commerce after the COVID-19 pandemic, and so on. Use that WP to be aware of some important data that is simple to read and definitely vital to use.
NT KPI MAP
NT KPI MAP
Measurement is the key to any advertising campaign optimization. That's why it is important to understand what metrics to measure at every step of user's path to purchase. Use our KPI map to evaluate your advertising campaign effectiveness correctly.
Tracking offline conversions
Tracking offline conversions
If you want to get a full picture of how your campaign is performing and get more customer insights which could make your targeting more detailed, then you should start tracking offline conversions.
How it works: Programmatic for brands
How it works: programmatic for brands
Despite the many advantages of programmatic media buying, there are still brand marketers who leave programmatic out of the game because they think it has nothing to do with increasing brand awareness, influence consideration, or sustaining client loyalty, but rather with performance marketing. Although brands can and should engage their customers with useful experience and we will tell you how.
Recommendations on advertising creatives creation
Recommendations on Designing Creatives for Advertising
Today more advertisers understand that experiments work. So you should know how to create and design creatives that will attract attention to your product or brand.