Video Advertising

Increasingly, consumers are shifting from TV to digital platforms, which makes digital video advertising more relevant. Video ads allow the demonstration of a product transparently and efficiently of delivering engaging advertising messages. Unlike traditional commercials, Programmatic Video Ads allow for highly focused targeting and measurable video across any digital channels boosting operational efficiency. According to research, the annual growth of video ads’ algorithmic purchases has increased up to 43,9%, proving online video ads are gaining popularity rapidly.